Used cars perform better than new cars, and the annual trading volume is expected to exceed 10 million
in recent years, the used car trading market has achieved rapid development. However, according to the statistics of the Circulation Association, compared with developed countries, the ratio of used car trading volume to new car trading volume in China is relatively low, less than 1/10 in the United States, 1/8 in Germany, and 1/6 in Japan and South Korea
used cars
on August 12, Beijing Beichen Asian Games Village Market Trading Center (hereinafter referred to as the Asian city) held the 175th national automobile information conference. China industry daily noted that on the day of the conference, three guests' speeches focused on the theme of the used car market, which shows that used cars have become a hot spot in the automotive field
the reason why it has become a hot spot is that under the overall downturn of the automobile market, the used car market has shown a more active growth than the new car market
according to the data released by the China Association of automobile manufacturers, the sales volume of automobiles in June was 1803100 units, with a month on month decrease of 5.29% and a year-on-year decrease of 2.31%; In the first half of the year, automobile sales were 11.8503 million, with a year-on-year increase of 1.43%; The monthly growth rate fell again, with a total sales of 13.3533 million vehicles, with a year-on-year growth rate of only 0.4%
different from the declining growth rate of new car market sales, according to the statistics of China Automobile Circulation Association (hereinafter referred to as the Circulation Association), a total of 760000 used cars were traded in June, up 2.82% month on month, an increase of 7.63% compared with the same period last year, and the transaction volume was 44.763 billion yuan, an increase of 2.31% month on month; In the first half of the year, the trading volume of used cars was 4.609 million, an increase of 5.79% over the same period last year, and the trading volume reached 269.808 billion yuan, an increase of 0.57% over the same period last year
there is sufficient upside space
according to the statistics of previous years, the trading volume of second-hand cars in the first half of the year is generally 45% of the whole year, and it is expected that the trading volume of second-hand cars in the whole year will exceed 10million, said Li Xin, deputy director of the Information Department of the Circulation Association, at the Asian city information conference
from the comparison between the sales of new cars and the sales of used cars in the past three years, the scale gap between the trading volume of used cars and the sales of new cars is shrinking, and when the new car market is depressed, the upside space of the used car market is more abundant. According to the second-hand car transactions in the first half of this year, Li Xin pointed out that it is expected that the second-hand car transactions in July will remain at the current scale
the data from the first car also reflects the same view. Lin Lin, deputy director of first car data, pointed out that according to the first car information monitoring and measurement statistics, the information volume increased by 2.03% month on month in July 2015, and the activity of the used car market is still higher than that of the new car market
Li Xin pointed out that from the second-hand car transaction in the first half of this year, the nature of the transaction and the variety structure have not changed significantly, which shows that the market has not changed particularly. According to the data released by the Circulation Association, the proportion of basic passenger cars in all types of used car transactions still accounted for more than half, reaching 59.08%, a slight increase of 1.52% over the previous year; In terms of the transaction volume of various models, although the transaction volume of basic passenger vehicles is the largest, the transaction volume of off-road vehicles is growing fastest
the specific data is that in June, 452200 basic passenger cars, up 3.5% month on month, with a transaction volume of 26.36 billion yuan; In the first half of the year, there were 2.7229 million basic passenger cars, with a year-on-year increase of 7.66%, and the transaction volume was 158.922 billion yuan. In June, the trading volume of off-road vehicles was 35100, with a month on month increase of 22.73%, and the trading volume was 5.321 billion yuan. In the first half of the year, there were 228400 off-road vehicles, with a year-on-year increase of 37.07%, and the trading volume was 35.184 billion yuan. In addition, in the first half of the year, the trading volume of passenger cars and trucks fell year-on-year, including 604900 passenger cars, a year-on-year decrease of 5.24%, and the trading volume was 27.033 billion yuan; There were 538500 trucks, a year-on-year decrease of 0.52%, and the transaction volume was 22.836 billion yuan
in the first half of the year, the used car market not only showed higher activity and sufficient upward space than the new car market, but also showed and the computer showed a "crash" state, showing more and more obvious regional characteristics. According to the full caliber statistics of China Automobile Circulation Association, the regional characteristics of the second-hand car market were obvious in the first half of 2015. The trading volume of East China, which has a relatively developed regional economy and a large number of cars, reached 1.49 million, accounting for 32% of the total trading volume in the first half of 2015; Secondly, North China concentrated 20% of the transaction volume, with a total of 896700 used cars
from the perspective of regional market concentration, the regional concentration of the used car market has increased significantly. According to statistics, a total of 2.8971 million used cars were traded in the key regional markets in the first half of 2015, accounting for 65% of the total trading volume, an increase of 8% over the same period last year. From the transaction situation of various provinces and cities, the top five in terms of transaction volume are Guangdong, Jiangsu, Sichuan, Zhejiang and Beijing. There is a positive correlation between the activity of the used car market and the regional development, Li Xin concluded
the transaction price tends to decline
according to the data released by the Circulation Association, the average transaction price of used cars in June was 58800 yuan, slightly higher than 56900 yuan last month. In this regard, Li Xin explained that this does not rule out small fluctuations caused by changes in the structure of used car trading models. However, she also pointed out that compared with the average transaction price of 63000 yuan in the same period last year, the transaction price of used cars was still in a downward trend
the price of used cars was relatively stable in July 2015, showing a downward trend. The price war in the new car market is intensifying, the demand of the used car market is increasing, the performance is also more active, and the price has decreased significantly, Lin Lin Lin also said at the Asian city information conference
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according to the statistical data of the first car, in the class A, class B and SUV market segments of used car trading, the cumulative proportion of used cars of all models Trading from 2009 to now (within 5 years of vehicle age) has exceeded 70%. This proportion has been maintained at 50% - 65% before. Lin Lin pointed out that this shows that more and more consumers choose to replace new cars a few years after buying them. Under the background of the continuous growth of new car ownership, a huge stock market of used cars has formed. 150million cars are waiting in the second-hand car market. Lin Lin believes that although the transaction price of second-hand cars has decreased, it has not met expectations
in Li Xin's view, the sales price of second-hand cars in China is significantly higher than that in foreign mature markets. However, with the continuous increase of the source of second-hand cars, the circulation speed of vehicles continues to accelerate, which will promote the average transaction price of second-hand cars in China to continue to decline
used car replacement promotes the growth of new cars
according to the data released by the Circulation Association, among the transaction types of used cars, the replacement volume of used cars accounts for 11.5% of the total transaction volume of used cars, and the replacement rate of used cars is about 3.5%
although the proportion of replacement volume in the total transaction of used cars is not very high at present, Li Xin pointed out that some first and second tier cities have moved towards the characteristics of mature automobile markets. In many mature first and second tier markets, replacement has played a great role in promoting the sales of new cars. According to the latest released data, more than 60% of new car sales in Beijing auto market in 2014 came from used car replacement
the demand for used car replacement has largely supported the new consumption demand of cars. Li Xin said that at present, China's automobile circulation field still reflects the characteristics of new demand as the main and replacement demand as the auxiliary. On the whole, the new demand is still the driving force to drive the market. However, with the increasing application of Internet in the field of used cars, used car e-commerce Second hand car auction has been gradually promoted in the field of second-hand cars. Many well-known enterprises in the field of second-hand cars have participated in second-hand car e-commerce. It is expected that the proportion of second-hand cars to new cars will eventually reach 1:1 in the future
Internet + promote the development of the used car market
in early August, Renren announced that it had completed the $85million round C financing led by Tencent strategy in April. The last round of investors, including Lei Jun, followed the investment, breaking through the difficulty of the c-round death of start-up companies
information from Renren car shows that after this round of financing, the valuation of Renren car will exceed US $500million. This news makes the used car market the focus of attention in the Internet + era
in the field of new car sales, Internet e-commerce has been in the exploratory stage, but for various reasons, it is not easy to make substantive progress. However, in the field of used cars, there are many imperfections in the original transaction mode, and the broad market prospects of used cars in the past two years provide a good opportunity for e-commerce to intervene. Another reason for the rise of used car e-commerce is that new car sales need to be driven by replacement. In order to replace car owners, 4S stores need to sell old cars at a relatively high price. At this time, used stations play a great role
in the Internet + era, various used car trading modes have been widely tried. Among them, the C2C mode represented by Renren car can compress the intermediate process to a great extent, reduce the transaction cost of finding problems with any accessories of the experimental machine; There are also C2B models represented by e-Car and youxinpai, and B2C models represented by e-Car and Youche Chengpin
recently, the publicity about used car e-commerce has increased significantly. For example, Youxin used car has invested hundreds of millions of yuan since July 1 to promote TV advertising brands; The 99 good cars pushed by the first car launched extended warranty service, with unlimited full warranty. At present, 3500 cars have been sold. Now used car e-commerce is to eliminate consumers' concerns about buying used cars through various guarantees. Lin Lin pointed out that the entry of the capital market can well solve this problem
Lin Lin also pointed out that a series of auto finance products have increased the popularity of the used car market. It is understood that in used car transactions in the United States, 50% of the operating profits of car max, a B2C store, and meihan, a B2B auction platform, come from financial businesses, but commissions account for a small proportion. In China, financial products in the field of used cars are also increasing. For example, the first car launched 99 good car loans and 99 car dealer loans, which provide loan services for consumers and used car dealers respectively. In addition, there are also Youxin finance launched by Youxin auction, the first car loan specializing in used car finance, and so on. The emergence of used car financial products, on the one hand, can increase customer stickiness, on the other hand, it also relieves the pressure on dealers' capital turnover, and is conducive to promoting the circular development of the whole marketpain points and difficulties of the used car market
in recent years, the used car trading market has achieved rapid development. However, according to the statistics of the Circulation Association, compared with developed countries, the ratio of used car trading volume to new car trading volume in China is relatively low, less than 1/10 of the United States, 1/8 of Germany, and 1/6 of Japan and South Korea. In the past 10 years, the average sales volume of new cars in the United States was 16million, while the annual sales volume of used cars was as high as more than 42million, about three times that of new cars
compared with the international mature market, China's used car market has huge development space. Wang Hongchang, Secretary General of the tangible market chamber of Commerce of the Circulation Association, pointed out that the high-speed development of the used car market needs to solve the pain points and difficulties to make the market develop healthily and orderly
2. Data storage space: because there is no independent storage space for digital display, he pointed out that at present, China's used car market is facing three major pain points: no guarantee of quality, no after-sales service and no result of complaints. When buying used cars, people who know how to take them with them, or become experts themselves, Wang Hongchang said. After buying, there is no reliable maintenance point, and the San Bao law does not involve used car transactions, which all affect used car transactions
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